The importance of hard work, consistency, and providing value to others as the key to reaching the top 1% in any profession. Drawing from his personal experiences of becoming a top performer in his company and industry, the author emphasizes that doing more of the right things and not just being busy can lead to greater success.
  

Key Points: 

1. The 80/20 rule suggests that 80% of people are struggling, while 20% do well, and within that 20%, only 1% are genuinely thriving. Most people are unwilling to put in the necessary work to reach the top 1%.
2. Based on his experience, the author highlights that hard work, adding value to others’ lives, and doing more of the ‘right’ things contribute to exceptional performance.
3. He stresses that being busy doesn’t equate to being productive. Many people tend to do just enough to get by rather than truly excelling.
4. He learned from being let go from a job after exceeding targets and building successful processes that performance doesn’t always guarantee job security.
5. Regardless of setbacks, individuals can become successful by leveraging their innate talents and putting in the required work, leading to success in business or any other endeavor.

Source: https://justinryder.medium.com/the-shocking-truth-about-success-be4434786082