This article delves into the enigmatic concept of charisma and its pervasive influence in our culture, politics, and technology. It examines the historical roots of charisma, focusing on the case of Stefan George, a charismatic German poet who attracted a devoted following. The article explores different perspectives on charisma, its subjective nature, and the ongoing quest to define and understand it. It also highlights recent research that aims to identify specific charismatic leadership tactics (CLTs) and measure the impact of charisma in various domains. 

Key points: 

1. Charisma is a mysterious social phenomenon that has permeated our culture, politics, and technology, captivating individuals but defying explanation.

2. Stefan George, a charismatic German poet, serves as an example of the power of charisma, as he attracted a devoted following and presented an alternative reality.

3. Charisma is a complex and subjective concept, with diverse interpretations and implications. Efforts have been made to define and measure charisma, including the identification of charismatic leadership tactics (CLTs).

4. Despite ongoing research, charisma remains elusive, yet its undeniable presence continues to shape our perceptions and interactions in various spheres of life.

Read more at: https://www.noemamag.com/the-secret-history-and-strange-future-of-charisma/?ref=thebrowser.com