How midsize companies can use data to compete with digital giants | Harvard Business Review

The COVID-19. pandemic has seriously affected mid-size companies and has boosted many digital giants. With this, many mid-size company owners have studied the trend, ending up getting worried that they won’t be able to survive in the post-pandemic period. But the truth is, there’s a high chance that these mid-size businesses can survive by using their readily-available data in figuring out their profit peaks and profit drains and aligning their organization’s profit core. Through this, they can easily build dominance in their target market segments.

Source: https://hbr.org/2021/02/how-midsize-companies-can-use-data-to-compete-with-digital-giants?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+harvardbusiness+%28HBR.org%29