The expo had finally begun, and now hundreds of school administrators streamed into a sprawling, chandeliered ballroom where entrepreneurs awaited, each eager to explain why their product, above all others, was the one worth buying.
The idea for Jordan Goudreau’s business came to him in Puerto Rico, where he had traveled to work in private security in the aftermath of Hurricane Maria. Goudreau, a U.S. Army combat veteran, was making lots of money on the island, he said, but the new opportunity was too enticing to pass up
“What if the person is ex-military or the person has police training, and you’re teaching the student to throw a can of green beans or attack?” asked Joe E. Carter, vice president of business development and marketing at United Educators, an insurance company that covers more than 800 K-12 schools around the country. “I haven’t seen any data out there — real data — that this is something that makes it safer.”