Denise Bottiglieri, PhD, the CEO of HCG, had a problem. While attempting to fill various vacancies for her companies, she felt she was seeing the same type of candidate again and again. It’s not that they weren’t qualified; they all had the education and pedigree for the positions. There was something else, something intangible and hard to articulate, that she was looking for. Denise wanted a new type of candidate, so she got in touch with a consulting firm from Austin, Texas called Exbellum, founded by former Navy SEALs Judson Kauffman and Josef Wolfel.