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9 Lessons for Entrepreneurs from a Sales Expert | AlleyWatch

9 Lessons for Entrepreneurs from a Sales Expert | AlleyWatch

Most aspiring entrepreneurs believe that a great idea alone will assure business success. Experts argue that it’s more important to have a great plan, and personal business acumen. Hardly anyone mentions selling principles. Yet in this age when customers have a thousand alternatives, and are overwhelmed by a multitude of messages, sales efforts can make or break a business.

Source: 9 Lessons for Entrepreneurs from a Sales Expert – AlleyWatch