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Getting to Know the Next Generation of Small Business Buyers | Inc.com

Getting to Know the Next Generation of Small Business Buyers | Inc.com

This April, Millennials finally surpassed Baby Boomers as the largest living generation in the U.S. Over 75 million 18 to 35-year-olds comprise the country’s population, just barely outnumbering the 74.9 million 51 to 70-year-old set. Although Millennials have only held this top spot for a few weeks, their influence on the business world has been felt for years.

Source: Getting to Know the Next Generation of Small Business Buyers | Inc.com