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Car Door Slam Or Spare Tire? Should Startups Build For Buyers Or Users?

Car Door Slam Or Spare Tire? Should Startups Build For Buyers Or Users?

Car companies spend a significant amount of money on superficial design features, including the timbre of the sound emitted when a car door is shut. Why? Because many consumers value design features over those which impact performance.

Even less time is spent on developing the aspects of a car that become evident long…

Source: Car Door Slam Or Spare Tire? Should Startups Build For Buyers Or Users?